Pharmaceutical Analytics

Pharmaceutical Conjoint Analysis Model underscores the relative importance of a drug’s elements and estimates market share.

Structural Equation Modeling (SEM) is a statistical technique for testing and estimating relationships using a combination of statistical data and qualitative causal assumptions. Among its strengths is the ability to model constructs as latent variables.

Allergy Sufferer Qualitative Research Summary Report is another example of high level qualitative research Multivariate Solutions provides.

It takes genuine marketing research experience, coupled with an intimate knowledge of the pharmaceutical industry, to deliver what our clients need. Our clients expect actionable results and rigorous quality standards to deliver sound marketing decision support.

Multivariate Solutions is a leader in pharmaceutical analytics and market research. Among the most common techniques are:
• Experimental Design
• Optimization
• Global Brand Image Study
• Pharmaceutical Market Segmentation
• Brand Extension Launch
• Global New Product Market Assessment
• Response Surface Modeling
• Pharmaceutical Conjoint / Trade-Off Analysis
• Regression Analysis
• Discriminant Analysis